The Mall Blackburn is reminding shoppers that they can request free, discreet packages of menstrual products at its Ask Me Point.
With Christmas less than two weeks away anyone, of any age, who is struggling financially simply needs to state that they are collecting a parcel for Florence and they will be given these products in a generic bag.
It is part of The Mall’s efforts to combat period poverty as it is estimated that over 137,000 children across the UK have missed school days due to period poverty and one in ten cannot afford to buy what they need to manage their period.
The problem also extends into the older age groups living in areas of deprivation across Lancashire and beyond.
Loraine Jones, General Manager at The Mall Blackburn, said: “We launched our drive against period poverty earlier this year and we have had lots of requests at our Ask Me Point.
“These products are basic necessities that everyone should have access to and we want to help as many women and young girls as we can.
“Christmas is a particularly difficult time for families financially and this offer means that there is one less thing to worry about.
“I would urge anyone who finds themselves unable to access period products to come to the Ask Me Point and say they are collecting a package for Florence.
“Our team is ready and waiting to help and people can come back as many times as they need to.”
The Mall’s Ask Me Point can be found in Victoria Court and is located across from Pandora, KFC, Shoe Zone and Ryman.
Period poverty is a global social injustice affecting people who cannot access period products for whatever reason. For more information about Period Poverty please visit: freeperiods.org/periodpoverty